Our Industry
Pita Pit stands out among restaurant investment opportunities because our concept takes advantage of numerous consumer trends. Our convenient, flavorful, and healthy menu is just what today’s consumer wants. Let’s take a look at a few of the industry trends that have worked to help Pita Pit grow into a thriving international brand.
A Standout QSR
If you’re researching restaurant investment opportunities, a quick-service restaurant (QSR) like Pita Pit is a great option. Americans love QSRs because they allow them to enjoy meals on-the-go. Their dedication to these restaurants is evident in industry reports – QSRs are a major force in the restaurant industry.
The American love affair with QSRs is also evident in the streets, suburbs, and cities of the U.S. If you were to drive down just about any Main Street, you’d likely see a host of QSR restaurants that are usually packed at lunch and dinner times. The convenience and value these establishments offer have led them to become restaurant-industry mainstays. However, many of these restaurants offer typical fast food fare such as burgers, fries, tacos, and pizza. If you’re thinking of breaking into the QSR industry, it’s important to identify a unique concept that also caters to customer demand.
Healthy Eating Continues to Dominate the Industry
While there’s no question that QSR restaurants are popular, they often feed into a serious problem: the obesity epidemic. It’s estimated that 34% of adults in the U.S. are obese, putting them at risk for a number of serious health problems. Many Americans are working hard to eat healthier and improve their lifestyle, but find it difficult to sacrifice the convenience offered by QSR establishments.
One reason to invest in Pita Pit rather than other QSR franchises is that we cater to a demographic that wants to eat healthy without sacrificing flavor. There’s no question that today’s consumer wants to eat healthier, and they’re spending their money accordingly. While going meatless is a key trend within this demographic, the number of “flexitarians” (people who eat meat only sometimes) is steadily rising! Pita Pit is a great choice for all of these consumers. Many of our ingredients are low in carbs and calories, and customers can dictate exactly how they’d like their pita to be made. That means that if they feel like avoiding meat one day, they’ll have plenty of plant-based ingredients to substitute.
If you’ve been researching restaurant franchise opportunities, Pita Pit stands out because of our commitment to healthy, fresh ingredients. There is room for indulgence on our menu, but it’s easy for customers to customize orders so that they meet their own unique dietary needs. Partnering with Pita Pit is a great way to start a new business while also helping the people in your community to access affordable, convenient, healthy meals.
Flavors Consumers Crave
Pita Pit also stands out among healthy fast food franchise opportunities. Our menu offers many international flavors, but at our core we’re a Mediterranean-inspired restaurant. Light and fluffy pita bread, roasted red peppers, grilled chicken, and a variety of cheeses are key ingredients at Pita Pit. Americans are just discovering the allure of Mediterranean cuisine, and restaurants like ours are becoming more popular. In fact, Whole Foods reported that pita is one popular “entry point” into the genre. Business Insider reports: “Mediterranean and Middle Eastern foods are packed with flavorful spices and fresh veggies. The Mediterranean diet is said to be one of the healthiest diets because of its focus on vegetables, proteins, and whole grains.”
Pita Pit stands out among restaurant franchise opportunities because we give customers what they want in terms of convenience, health, and variety.